In fact, after taking a look at how some of the other e-cig brands were treating the technology, they felt that V2 Cigs could easily get ahead in the industry by seriously addressing the needs of the consumer.
Other companies were very much treating the e-cigarette as if it was a fad item, but V2 Cigs saw the true lasting potential in the technology and their faith in the product paid off. Today, V2 Cigs is the leading name in electronic cigarettes based on Internet statistic reports. It can be difficult for a company to spend so much money on creating a quality product in the beginning, but it's the only way a business can grow and become respected over time. V2 is now absolutely respected and the leader in its field.
The emphasis on using the newest and best technology is another factor to consider when analyzing exactly why V2 Cigs has done so well. Other brands (such as Blu Cigs, GreenSmoke and NJOY) were - and in most cases still are - using outdated technology, whereas V2 Cigs spent money and invested time into finding the best vapor technology and various types of E liquid available at this current time. E liquid is truly a stunning piece of scientific invention that was formulated over the course of many years to provide the customer with a subtle but complex e liquid aroma. Similarly, the battery in the V2 Cigs e-cigarettes was created to last - something that many customers have praised as a huge step forward for the industry.
With that attention to quality detail, V2 have ensured that the technology is not a flash in the pan idea it's a product that somebody can invest in and get many many years of use out of. The first thing that comes to mind when a package from V2 Cigs comes in the mail is "class". The whole package is wrapped and designed in such a way that is endears the consumer and truly makes them feel like they have just invested into the V2 Cigs brand and lifestyle. This appeal to the consumer's need to feel "a part" of the buying experience is a trend that many companies have caught onto in recent years and V2 took notice.